FLOW AGENDA: EVENTS

We love discovering new points of view as well as sharing ours. That’s why we at Flow give talks and seminars at the most prestigious institutions. Check here for the dates of upcoming events.

Flow Retail Session

In the last edition of Flow Retail Session, we talked about the retailing of intangible goods, meaning the sale of on-demand services, properties and products. In cases such as these, the purchasing experience has very specific features, which we addressed with experts in insurtech, property development and omnichannel retail.

SEE OVERVIEW

Flow Retail Session

In the last edition of Flow Retail Session, we talked about the retailing of intangible goods, meaning the sale of on-demand services, properties and products. In cases such as these, the purchasing experience has very specific features, which we addressed with experts in insurtech, property development and omnichannel retail.

SEE OVERVIEW

12

APR

How to get strategic resources to create differential experiences

By Celestino Martínez

Trade congress (Intur Hotel, Salón Maestrazgo) | 09:00 – 10:30 h | Castellón

This lecture will provide the main list of the strategic resources to learn how to face and use improvement tools. Afterwards, a workshop will be promoted where we will invite to reflect in order to help, define and tailor these resources to improve business and promote the search of individual and collective solutions.

21

NOV

How to adapt your business to a digital customer and its new behavior

By Celestino Martínez

Salón Cámara Alcañiz | 15 – 17 h | Alcañiz

This presentation will help the trader to understand new buying habits of digital customers and guide their strategies towards a new experience that will bring maximum value to their targeted audience in order to increase their sales and loyalty.

20

NOV

How to adapt your business to a digital customer and its new behavior

By Celestino Martínez

Salón Cámara Teruel | 15 – 17 h | Teruel

This presentation will help the trader to understand new buying habits of digital customers and guide their strategies towards a new experience that will bring maximum value to their targeted audience in order to increase their sales and loyalty.

15

NOV

The impact of digital transformation of retail- ArabaTIC 2018.

By Celestino Martínez

Artium | 9 – 13 h | Vitoria-Gasteiz

This lecture will address the challenges created by digital transformation of retail, subsequently, we will display inspiring case studies in which we face these new challenges successfully.

13

NOV

How to adapt your business to a digital customer and its new behavior

By Celestino Martínez

Cultural Caja de Burgos | 15 – 18 h | Aranda del Duero

This presentation will help the trader to understand new buying habits of digital customers and guide their strategies towards a new experience that will bring maximum value to their targeted audience in order to increase their sales and loyalty.

6

NOV

Presentation of Retail Design Master in design of Mondragón Unibertsitea services

By Jesús Cao

Loramendi, 4. Apartado 23 – 20500 Arrasate | 9:45 a 12:00 | Mondragón

Following our work methodology we design experiences, services, products and new places for retail business. We would like to bring this focus to our Retail Design Master’s students.

16

OCT

Retail research: How to obtain the needed information to improve a retail business.

By Celestino Martínez

Faculty of Economics and Business UPV/EHU | 15:15 | Bilbao

This lecture will review some of the most affordable methods and strategies to turn data into decisions that can improve business. The process will be supported through study cases, from obtaining the data to its goals conversion and into business actions.

10

OCT

Participation in the Commercial Interiors Course

By Jesús Cao

Faculty of Business and Economics at UPV/EHU | 15:15 | Bilbao

The lecture will be given by our director under the title The Purchasing Experience as the Basis for Point of Sale Design. We will discuss how points of sale can create satisfactory purchasing experiences from the standpoint of marketing and space design.

28th

JUN

Presentation of a New Project for the Markets in Toulouse

By Celestino Martínez

Toulouse City Hall | AM | Toulouse

Our Project Manager presented an ongoing project focused on improving the customer experience at the local markets in Toulouse, allowing those markets to connect better with the lifestyles and consumption patterns of future clients.

11

JUN

Workshops on Market Trends

By Jesús Cao

Palacio del Condestable | 14:00 | Pamplona

Flow’s Director, Jesús Cao, spoke about how cryptocurrencies and blockchain can bring about a business revolution similar to what is currently unfolding in the digitalisation domain.

8

JUN

II Conference on Trade Promotion

By Celestino Martínez

Hotel Intur | 10:15 | Castellón

Celestino Martínez, a Project Manager at Flow, shared with attendees how to get information about marketing and space design for developing a small business.

26

APR

Workshop at Comertia

By Jesús Cao

Comertia Retail | 10:00 | Barcelona

Comertia Retail is a group of large, independent retailers. We had the pleasure of leading a training session at their headquarters in Barcelona with their partners’ retail marketing managers.

21

MARCH

Training Session for Eroski Hypermarkets Managers

By Celestino Martínez y Jesús Cao

Eroski | 9:00 | Pamplona

In collaboration with the University of Mondragón, we gave a training session on client experience to several Eroski hypermarket managers from Navarre.

13

MARCH

Participation in the Habitat Midday Meetings

By Jesús Cao y Enric Estruga

Habitat Cluster Barcelona | 13:00 | Barcelona

At the invitation of Habitat Cluster Barcelona, we shared our methodology based on Design Thinking with the members of the cluster in order to demonstrate how it could be applied to their many projects.

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